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the MADest Expedition yet


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After 5,5 years of Expeditions to the edge of what we know  - Journeys beyond the ability to sustain - Traveling and working in Extreme Environments with the most radical and remarkable of pioneers, engineers, leaders, and activists, we've decided to bring it all home. Literally. To our backyard.  


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To mark the milestone of Societal Innovation Leaps converging. Celebrating the journeys that brought us here, and the re-commitment to double down. We've made it far, but we need to go further. And we need more friends for the journey. 


 23rd of March, 5-7 PM 

An evening that Makes A Difference.


- Exclusive Pre-Screening of our Future Prototype Short Film:

Exploring a morning in the shoes of Armand and Alva, Climate Refugees in Stockholm. 

- Challenge Based, Mission Led & Crowd Sourced Task Force: 

How do we truly Make A Difference? Turn Insights to Impact. Less talking, more action. Unlocking change through leveraging tipping point. 

MAD Location TBD

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We might just be the generation that pushes humanity beyond breakthrough or breakdown.

After half a decade of testing out regenerative models, future prototyping scenarios, exploring exponential tech, and human behaviors, we seek to bring it all together. To scale by coming home and partnering up.

How do you want to Make A Difference? >> 

Ready to go beyond the ability to sustain? Craving to create a Surplus of Social, Financial & Economic Value?

 Join the Meetup >> 

Intrigued to explore and learn from emerging futures present today? Discover what Leapfroging Action Innovation might look like. 

 Join a Journey >> 

Intrigued to explore and learn from emerging futures present today? Discover what Leapfroging Action Innovation might look like. 

 Equip Yourself >> 

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Join the
Journeys >>

We are nearing irreversible planetary tipping points. Social and economic divides are increasing. We don't have time for new ideas, we need to amplify the brilliant solutions that exist: The future solutions that already reside in pockets of innovation in some of the most overlooked of places

High water table resilient sanitation solutions in Kampala, mobile solar power in Gaza, temperature regulating construction clay from Nairobi, organic fertilizers from Sköndalbiological water filters from Mpigi. Perhaps even the decentralized financial models in Maricá, the medicinal plants from Napo, and the experience of building safe spaces in the West bank

 Uganda, In person: June 2023

 Regenerative Models 

Explore the next generation climate change reversing and resilient models - hands on. 

 5 days, 28 000kr 

Virtual: Nov 2023

 Safe Spaces  

How to cultivate Pockets of Peace and Innovation in times and spaces of extreme uncertainty. 

 3 days, 8 000kr 

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Get Your
Start Kit >>

Craving to get started now? Then we've got the Backpack and Starter Kit for you!

Tools & Methods build on a transdisciplinary fusion of ecosystemic transformation, business model innovation, strategic foresight, social entrepreneurship, regenerative paradigms, gamification, activism and speculative design. Empirically evolved and tested throughout Pioneering Expeditions in Extreme Environments with Individuals, Organisations & Institutions. 

Equip yourself to shape and meet the future!

 For YOU 

 Identify YOUR Climat Action 

Climate Action Innovation departing from your unique strengths and experiences - put to use where it matters the most. 

 Free Whitepaper

(alt get the white paper for free when you become a member... )  

 For your TEAM

 The MAD Gear  

Access the full tool kit and a tailored simulation to activate your capacity to both meet and shape the future. 

 Full Gear & Simulation, 50 000kr 

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Should we get clear on the "step 3 vision of min max framed as the MAD house" already here? or keep it for the "launch"? 

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We're setting out to re-imagine and re-build a space that more than just creating a surplus, also explores an actual regenerative and life-affirming paradigm. A House that wakes you up, and Makes A Difference in your Sleep. 


What does a good life look like? For the people living in it, as well as the community, species, and environment that surrounds it. Can the placement of doors foster peace-building? the walls invite interspecies co-creation? each piece inside connect and show trale blazing work of people outside? the floor set a new scene for owning? and the roof make us look up for the risks and opportunities yet to arrive?

 some of the MAD Pioneers who shape the future today >> 


 Power & Electricity 

Bringing solar-powered energy to families living in darkness. Turning ashes from demolished houses into bricks of reconstruction. 


 Water & Sanitation 

UN youth representative for SDG 5. Founder of Sanitation Africa, with the mission to offer innovative water and sanitation solutions to underprivileged communities in Africa. 

 stay tuned for further!


want to join the (r)evolution?

Let us know how your puzzle piece can build the bigger picture




THE MAD Community



A multi-sectorial approach that aims to build and test out regenerative and net positive models,

creating a surplus of social, environmental and economic value.

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